Re: sub 37>>>next synth: sub voyager or poly?
Posted: Sat Feb 15, 2014 9:22 am
There are a few concerns/ questions that I imagine the moog ppl have encountered in their discussions about a polysynth:
1. what are their rivals making? in terms of analog polysynths (or partly analog, anyway), there's the dsi stuff, and what else? And by rivals, I mean stuff you can get at guitar center or sweetwater. It's obvious that moog are aware of their competition (as well as the eurorack etc scene, more esoteric stuff), but what do they think is their main rival/ what are they designing a polysynth to compete against in the market? a dsi tetra? a prophet 08?
2. what is moog's target market? It has to be cheap enough to sell a bunch to mainstream consumers, but meaty/ feature laden enough to appeal to heads/ experts/ dorks like most of us. you see how the aficionado community has received the sub 37, I think it's a good start for a poly
3. if they make a new polysynth at a competitive price, will they mess things up for their other products? for example, if the polysynth is too cheap, will it eat into sales for voyagers? It seems like they have been releasing products i. different price ranges lately- 500$ minitaur, 900$ subphatty, 1500$ sub 37; maybe they will cut the old voyagers adrift (They must have met sales goals/ the used market is saturated), reintroduce a topshelf monosynth (sub voyager w multidrive, beat freq, etc) at no more than 2500$, so that a 3000-3500 polysynth is the only item they sell in that highest range.
4. what expectations exist for the moog polysynth? it has to be, spec wise, no less complex than the memorymoog. if it's not going to be 8 voices, how will they compensate for that? I think that moog will be able to sell a 4 voice polysynth if it has intuitive controls, has interesting split/ multitimbral options, and something like a 4 track sequencer.
1. what are their rivals making? in terms of analog polysynths (or partly analog, anyway), there's the dsi stuff, and what else? And by rivals, I mean stuff you can get at guitar center or sweetwater. It's obvious that moog are aware of their competition (as well as the eurorack etc scene, more esoteric stuff), but what do they think is their main rival/ what are they designing a polysynth to compete against in the market? a dsi tetra? a prophet 08?
2. what is moog's target market? It has to be cheap enough to sell a bunch to mainstream consumers, but meaty/ feature laden enough to appeal to heads/ experts/ dorks like most of us. you see how the aficionado community has received the sub 37, I think it's a good start for a poly
3. if they make a new polysynth at a competitive price, will they mess things up for their other products? for example, if the polysynth is too cheap, will it eat into sales for voyagers? It seems like they have been releasing products i. different price ranges lately- 500$ minitaur, 900$ subphatty, 1500$ sub 37; maybe they will cut the old voyagers adrift (They must have met sales goals/ the used market is saturated), reintroduce a topshelf monosynth (sub voyager w multidrive, beat freq, etc) at no more than 2500$, so that a 3000-3500 polysynth is the only item they sell in that highest range.
4. what expectations exist for the moog polysynth? it has to be, spec wise, no less complex than the memorymoog. if it's not going to be 8 voices, how will they compensate for that? I think that moog will be able to sell a 4 voice polysynth if it has intuitive controls, has interesting split/ multitimbral options, and something like a 4 track sequencer.