I would be posting in the Moog Guitar forum, but I want to stir up thought and discussion on this. 
I really want a Moog guitar. I am nowhere near being able to afford one, but I want to look at them and hear them.
I don’t know who Paul Vo, or your other on-site luthiers are. You need to build their credentials, besides their innovative invention. Then you will build a following.
A page with a single picture of a cool looking Moog guitar and the suggestion of custom options does not whet my appetite. Give me a sister site or a series of linked pages with all the options listed and photos of the workshop. Give me an artist list with their quoted endorsements, or more vids of them playing solo. 
Give me a reason to save. 
Renato Belluci knows what he’s doing. He’s had me salivating over his site for years: http://www.mangore.com/bellucci_guitars.html
He is extremely successful, a great salesman, an incredible luthier and you Moogmusic have a lot to learn from him. 
BTW, Moog does not build guitars. They use a separate luthier, Zion, if I’m not mistaken, though a quick Google search shows OTHER luthier companies building Moog guitars.